Marketing Manager Animal Health

Company Description Dakahlia Group, founded in 1981, is a leading integrated poultry and agriculture company with operations spanning breeding, farming, feed production, and distribution. The Group is one of Egypt's largest producers of broiler day-old chicks and operates advanced hatcheries, parent stock farms, broiler farms, and a major feed mill in Sadat City serving poultry, fish, and animal feed markets. Through its Temry brand, Dakahlia provides safe, high-quality fresh and processed poultry across Egypt, while its agricultural operations produce a wide range of crops for export to the EU, Middle East, Asia, and other global markets. Dakahlia also operates Shams, a dedicated business for agricultural inputs, supplying fertilizers, seeds, and crop protection products. The company invests in people development and is guided by core values of Respect, Integrity, Excellence, Ownership, and Growth.

Role Description The Marketing Manager – Animal Health is a full-time, on-site role based in Egypt, responsible for developing and implementing marketing strategies for animal health products across Dakahlia Group's poultry and agricultural operations. This role includes planning and executing marketing campaigns for vaccines, disinfectants, feed additives, and related products, as well as managing brand positioning and communications in local and regional markets. The Marketing Manager will collaborate with sales, technical, and production teams to understand market needs, gather customer insights, and translate them into targeted marketing initiatives and product messaging. Daily tasks include overseeing digital and offline marketing activities, preparing marketing materials and technical content, managing budgets, tracking performance metrics, and supporting new product launches. The role also involves market analysis, competitor benchmarking, participation in industry events, and close coordination with external partners and suppliers.

Qualifications

• Demonstrated experience in marketing management within animal health, poultry, or agribusiness sectors, with strong skills in campaign planning and brand development.
• Ability to conduct market research and analysis, interpret data, and convert insights into actionable marketing strategies and plans.
• Proficiency in digital marketing tools and channels, including social media, online advertising, and content creation for technical and non-technical audiences.
• Strong communication, presentation, and stakeholder management skills, with the capacity to collaborate effectively across sales, technical, and operations teams.
• Bachelor's degree in marketing, Business, Veterinary Science, Animal Science, or a related field; postgraduate studies or professional certifications in marketing or animal health are an advantage.
• Knowledge of animal health products, poultry production, or agricultural inputs, and familiarity with regional market dynamics in Egypt and the Middle East.
• Proven ability to manage multiple projects, prioritize tasks, work on-site in a fast-paced environment, and meet timelines and