Job Title: Marketing Manager (Education Sector)
Company: British Eagles
Location: Cairo, Egypt
Reporting To: Marketing Director
Industry: Higher Education & Professional Education Services
Role Overview
British Eagles is seeking an experienced Marketing Manager with a strong background in education and higher education marketing. The role focuses on student recruitment, brand positioning, and performance-driven digital marketing for international education programmes. The Marketing Manager will report directly to the Marketing Director and work closely with senior management.
Key Responsibilities
- Plan and execute marketing strategies for higher education and executive education programmes.
- Manage digital marketing campaigns (Meta, Google, LinkedIn) with a focus on lead generation.
- Oversee content, branding, and campaign execution across all platforms.
- Analyse performance metrics and provide regular reports to the Marketing Director.
- Coordinate with internal teams and external vendors to maintain brand consistency.
- Ensure marketing activities align with institutional standards and compliance requirements.
Requirements
- Proven experience in education / higher education marketing (mandatory).
- Strong knowledge of student recruitment funnels and conversion optimisation.
- Experience managing advertising budgets and performance marketing.
- Excellent communication, analytical, and leadership skills.
- Ability to operate in a structured, professional, and results-oriented environment.
What We Offer
- Senior role within an international education and advisory group.
- Competitive salary based on experience.
- Career growth and exposure to international education markets.