We are looking for an experienced and results-driven Marketing Manager to join a leading FMCG company in Jeddah, Saudi Arabia.
The ideal candidate will bring strong expertise in FMCG marketing, brand management, consumer engagement, P&L management, campaign execution, and team leadership, with a proven ability to drive brand growth and commercial performance.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies, including media campaigns, promotions, activations, and product launches.
- Lead brand and product-category communication across digital and traditional media platforms.
- Design and implement creative promotional campaigns that engage target consumers.
- Collaborate with consumer engagement teams, influencers, agencies, and external partners to strengthen brand awareness and trust.
- Monitor market trends and competitor activities and provide actionable performance insights.
- Ensure consistent brand positioning, messaging, and visual identity across all channels.
- Track campaign performance, KPIs, and ROI and continuously optimize marketing initiatives.
- Manage marketing budgets and ensure effective resource allocation.
- Collaborate with cross-functional teams to align marketing strategies with business objectives.
- Lead, coach, and develop marketing team members.
- Support innovation planning and lead the implementation of approved AOP initiatives.
Candidate Requirements:
- 10+ years of experience in FMCG marketing
- Experience with multinational FMCG companies is highly preferred
- Strong expertise in brand and consumer marketing
- Proven team management and leadership experience
- Strong P&L ownership and financial management experience
- Excellent analytical and strategic thinking skills
- Strong experience in campaign management, KPIs, and ROI optimization
- Excellent communication and stakeholder management skills