Marketing Manager

Company Description Invest Georgia UAE is a premier investment and real estate advisory company that connects opportunities between Georgia and the United Arab Emirates. The organization focuses on facilitating cross-border investments, supporting clients in identifying high-potential properties and projects in both markets. Invest Georgia UAE offers strategic guidance to investors, leveraging deep local and regional market knowledge. The company is committed to building long-term partnerships and delivering tailored advisory services that help clients maximize returns while managing risk.

We are looking for a Marketing Manager to take ownership of the company's end-to-end marketing function, from strategy and budgeting through execution, performance monitoring, and reporting.

Key Responsibilities

• Develop and execute the overall marketing strategy, plans, and budget.
• Manage Meta Ads, paid campaigns, and lead-generation activities across English and Arabic markets.
• Monitor CPL, lead quality, campaign performance, conversion, and ROI.
• Work closely with the sales team to improve lead quality, follow-up, and conversion.
• Manage marketing activities and lead attribution within Bitrix CRM.
• Coordinate CRM, tracking, website, SEO, Google Analytics, Search Console, GTM, and Meta Pixel requirements.
• Manage the ChatGPT/OpenAI Ads initiative, including landing pages, tracking, WhatsApp, and CRM integration.
• Oversee social media content, creatives, videos, scripts, and campaign messaging.
• Manage marketing content for Georgian real estate projects and investment opportunities.
• Coordinate with agencies, freelancers, designers, videographers, PR partners, and technical teams.
• Plan and coordinate investor events, open houses, exhibitions, and other marketing activities.
• Prepare marketing reports, campaign analysis, and recommendations for management.
• Identify marketing and lead-management issues and coordinate solutions across relevant teams.

Requirements

• Proven experience in marketing, preferably in real estate or lead-generation businesses.
• Strong experience in digital marketing, paid advertising, and lead generation.
• Experience with Meta Ads, CRM, Google Analytics, GTM, SEO, and marketing tracking.
• Strong analytical, communication, project-management, and problem-solving skills.
• Ability to manage agencies and multiple marketing activities independently.
• English required; Arabic is an advantage.

Role Overview

• This is a hands-on role for someone who can own the marketing function, manage multiple channels and teams, drive lead generation, and continuously improve marketing performance.