Marketing Manager

Positive Zero is powering the region's energy transition by helping businesses, communities, and cities take control of their energy future—without the upfront cost or complexity.

With over 200 MW of decentralised power in operation and $31M in client savings to date, we're a leading energy transition partner across the GCC for the commercial, industrial, and public sectors.

Our decarbonisation-as-a-service model integrates solar, on-site utilities, energy efficiency, fleet electrification, and clean energy on demand—reducing costs, consumption, and carbon footprint.

We manage everything end-to-end, with a 200-strong team across Saudi Arabia, United Arab Emirates, Oman, and Bahrain delivering scalable, long-term solutions.

Job Title: Marketing Manager – Digital & Performance

Position Summary

We are looking for an experienced Marketing Manager to lead our digital and performance marketing efforts across the GCC. This digital-first role will focus on growing brand awareness, generating qualified demand, and delivering measurable ROI, while supporting brand, content, PR, and events.

Key Responsibilities

• Plan, execute, and optimise paid media campaigns across Google Ads, LinkedIn, Meta, and other B2B channels
• Own the marketing funnel from awareness through lead generation, conversion, and nurture
• Manage budgets and optimise performance against key KPIs including CPL, CPA, ROAS, conversion, and pipeline
• Lead SEO, SEM, website optimisation, landing pages, and conversion-rate optimisation
• Own marketing analytics, tracking, attribution, and performance reporting across GA4, Google Tag Manager, and relevant platforms
• Manage CRM and marketing automation, including segmentation, lead scoring, and nurture campaigns
• Own organic social media strategy and digital content across relevant channels
• Create compelling presentations, pitch decks, proposals, and sales enablement materials
• Support brand, PR, thought leadership, media relations, and events across the GCC
• Manage external agencies, vendors, budgets, and marketing projects
• Leverage AI tools and technologies to improve marketing processes and performance

Requirements

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business, or a related field
• 8–10 years experience in digital and performance marketing
• Strong hands-on experience with Google Ads, LinkedIn Campaign Manager, and Meta
• Strong knowledge of SEO, SEM, email marketing, content marketing, and digital analytics
• Experience with GA4, Google Tag Manager, and CRM/marketing automation platforms such as HubSpot or Salesforce
• Strong analytical, communication, project management, and budget management skills
• Professional certification in Digital Marketing, Performance Marketing, or AI in Marketing

Preferred

• GCC / Middle East market experience
• B2B marketing experience, ideally within Energy, Sustainability, Power, Technology, Industrials, or Automotive
• Experience working in an marketing, communications or advertising agency
• Experience translating complex technical propositions into clear and engaging content
• Experience in a managerial or senior individual-contributor role
• Familiarity with Canva, Adobe, CapCut, and AI-powered marketing tools

Reports To: Head of Marketing

Why Join Positive Zero

By joining Positive Zero, you will benefit from:

• A purpose-driven company at the forefront of the region's energy transition
• The opportunity to shape and grow a high-impact regional brand
• A collaborative and fast-growing environment
• Exposure to exciting projects across the GCC
• Learning and development opportunities
• Competitive compensation and benefits

Only relevant candidates will be contacted at this time.