Marketing Senior Executive

Role Summary

Supports the development and execution of marketing initiatives and promotional programs to increase brand awareness, customer engagement, and sales. The role will contribute to campaign execution, content development, events, and marketing coordination while gaining hands-on experience across different marketing activities.

Job Responsibilities

• Support the development and implementation of marketing communications campaigns across different media channels.
• Collect, organize, and summarize market and customer information to support marketing activities and content development.
• Prepare first drafts of straightforward marketing content for digital and offline channels.
• Support the planning and execution of tactical marketing campaigns in line with business and brand objectives.
• Coordinate with agencies, suppliers, and other external partners to ensure the timely delivery of marketing activities.
• Assist in organizing and delivering events, activations, and promotional activities within agreed timelines and budgets.
• Monitor campaign performance and prepare basic reports and insights using available data and reporting tools.
• Support the tracking of marketing budgets and related expenses.
• Maintain an understanding of relevant marketing trends, technologies, industry practices, and competitor activities.
• Collaborate with internal teams to ensure effective execution of marketing initiatives.
• Contribute to continuous improvement of marketing processes and activities.
• Develop own capabilities through on-the-job learning, training, coaching, and participation in development activities.

Education

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

Required Qualifications & Skill

Experience:

• 0–2 years of experience in marketing, preferably in FMCG, automotive, retail, or a similar industry.
• Fresh graduates with relevant internships or practical marketing experience may also be considered.

Job-Specific Skills:

• Basic understanding of marketing principles and campaign execution.
• Good planning and organizing skills.
• Basic understanding of brand management and development.
• Commercial awareness and willingness to understand customer and market needs.
• Good communication and interpersonal skills.
• Ability to coordinate with multiple stakeholders and external suppliers.
• Strong attention to detail and ability to meet deadlines.
• Good analytical and problem-solving skills.
• Good command of Microsoft Office, particularly Word, Excel, and PowerPoint.
• Good written and verbal English communication skills.
• Business-savvy and proactive personality.