We are seeking a proactive and analytical Media Buyer to plan, execute, and optimize paid media campaigns across Meta, Snapchat, TikTok, Google, and key marketplaces, driving performance and growth across GCC markets.
Company Description
METRO BRAZIL is the world's first Brazilian online fashion destination, offering luxurious products directly from the Amazon rainforest to customers worldwide. We specialize in 100% authentic Brazilian goods, providing a curated selection of high-quality fashion and lifestyle products. With a focus on excellence and customer satisfaction, METRO BRAZIL brings the vibrancy and elegance of Brazilian culture to your doorstep.
Role Description
This is a full-time, on-site role for a Media Buyer, located in Dubai, United Arab Emirates. The successful candidate will be responsible for planning, executing, monitoring, and optimizing paid media campaigns, ensuring best practices are followed, and driving strong ROAS and revenue growth across GCC e-commerce markets.
Key Responsibilities
1. Campaign Management
- Own and manage paid media performance across all platforms end-to-end.
- Ensure best practices in campaign structure, targeting, bidding, and optimization are consistently applied.
- Lead weekly performance reviews and proactively action findings.
2. Campaign Planning & Execution
- Plan and execute full-funnel campaign strategies (Awareness → Consideration → Conversion).
- Align paid media activities with commercial priorities, promotions, and product focus.
- Design and run testing initiatives across creatives, audiences, formats, and landing pages.
3. Performance Monitoring & Reporting
- Build, maintain, and present performance dashboards and reports.
- Track key KPIs including ROAS, CAC, CPA, CTR, CPM, CVR, and AOV.
- Identify performance trends, flag underperformance, and implement improvement actions.
4. Budget Management
- Own and manage media spend across all channels.
- Ensure budgets are allocated and utilized in line with plans, and flag discrepancies proactively.
- Track performance against targets and profitability metrics.
5. Cross-Functional Collaboration
- Work closely with internal e-commerce, creative, and content teams to ensure seamless campaign execution.
- Prepare clear and actionable creative briefs based on performance data and campaign needs.
- Coordinate with marketplace teams to support promotional activities on platforms like Amazon and Noon.
6. Execution & Optimization
- Independently manage campaign updates, optimizations, and delivery timelines across all platforms.
- Maintain a consistent and disciplined execution and reporting cadence.
- Continuously identify opportunities to improve efficiency and performance.
Qualifications
- Bachelor's degree in Marketing, Business, Analytics, or a related field is a plus.
- Minimum 2–3 years of hands-on experience in performance marketing for e-commerce (GCC markets).
What We're Looking For
- Proven hands-on experience directly managing paid media campaigns.
- Deep expertise in Snapchat, Meta, TikTok, and Google paid media ecosystems.
- Previous experience with Amazon Ads is a plus.
- Strong command of full-funnel performance frameworks and scaling strategy.
- Proven ability to independently manage large budgets (USD 1M+ per year).
- Strong analytical skills with the ability to interpret data, draw insights, and act on them.
- Fluent in English, Arabic is a plus.
- Highly organized, proactive, accountable, and self-sufficient.
We are an equal opportunity employer and welcome applications from all qualified candidates. Only shortlisted candidates will be contacted.
