The Media Director is a senior leadership role responsible for developing, leading, and executing the company's digital media, offline and advertising strategy. This role oversees all digital channels, ensures maximum ROI on media spend, and drives brand growth through data-driven, innovative, and performance-focused digital campaigns.
Key Responsibilities:
Lead the digital media strategy across paid, owned, and earned channels
Plan, manage, and optimize digital advertising campaigns (Search, Display, Social, Programmatic, Video).
Oversee media planning, buying, budgeting, and performance optimization.
Collaborate with creative, strategy, and client servicing teams to deliver integrated campaigns.
Analyze campaign performance using analytics tools and provide actionable insights.
Client & Stakeholder Management This role is critical in driving digital excellence, innovation, and measurable business impact within the advertising organization
