The ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.
Role and Responsibilities
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
- Developing a pricing strategy that maximizes profits and market share but considers customer satisfaction.
- Supporting sales and lead generation efforts.
- Understanding and developing budgets, including expenditures.
- Organizing company conferences, trade shows, and major events.
- Building brand awareness and positioning.
- Evaluating and maintaining a marketing strategy.
- Directing, planning and coordinating marketing efforts.
- Communicating the marketing plan.
- Developing each marketing campaign from start to finish.
- Researching demand for the organization's products and services.
- Responsible for full cycle customer relationship management identifying customer support and highlight problems and risks to resolve them
Qualifications and Education Requirements
- Bachelor degree in business,, Marketing or Medical plus Master degree/MBA
- 10+ years of experience in the Marketing field and minimum five years Medical experience.
- Report preparations, and data analysis, problem solving, managing processes.
- Leadership skills, motivation for coaching.
- Strong negotiating and influencing skills.
- Excellent command of English language.
