Job Description

About Another Round

Based in Dubai, Another Round is a dynamic F&B parent company dedicated to conceptualizing, launching, and scaling high-performing culinary concepts beyond the UAE. With an expanding footprint spanning Dubai, New York, Egypt, and more destinations to come, our portfolio includes crowd favorites like Bisqo alongside new specialty concepts like Yuturi.

As we scale our presence across Egypt, we are seeking a Partnership & Brand Expansion Manager who is half dealmaker and half creative director to spearhead our physical expansion, brand visibility, and commercial strategy in Cairo.

Role Summary

The Partnership & Brand Expansion Manager will drive retail site sourcing, commercial menu optimization, high-visibility sponsorships, and strategic brand alliances across Egypt. Reporting directly to executive leadership, your mission is to secure prime store locations, engineer high-impact partnerships, and optimize local product demand.

The Role

Most of what our brands have achieved so far happened organically—viral momentum, long queues, and customer demand. What we are hiring for now is someone whose full-time job is to go looking for what's next.

You will decide which brands, sponsorships, corporate partners, lifestyle concepts, festivals, and unexpected names Bisqo and Yuturi should be talking to in Egypt—then make those conversations happen. You will also dream up the collaborations, pop-ups, limited drops, or co-branded campaigns that give our brands their next reason to be talked about. Half dealmaker, half creative director, fully responsible for keeping our brands culturally relevant and expanding.

Success looks like fewer inbound DMs asking when we are opening near you, and more high-profile partnerships, site rollouts, and headlines you engineered on purpose.

Key Responsibilities

Strategic Site Sourcing & Developer Relations: Scout prime retail locations and pop-up sites across key Cairo hubs (e.g., Sheikh Zayed, New Cairo, Maadi, North Coast). Leverage developer networks (e.g., SODIC, Emaar, Marakez) and mall leasing teams to pitch our brands and negotiate tenancy terms.
Sponsorships & Brand Collaborations: Build a live pipeline of co-marketing opportunities—pitching, negotiating, and closing deals with lifestyle brands, tech platforms, corporate entities, and partners well outside F&B (fashion, fitness, beauty, automotive).
Cultural Activations & Pop-Ups: Originate creative concepts for brand crossovers, event sponsorships, corporate agreements, and seasonal pop-ups (e.g., Sahel activations) rather than executing standard briefs.
Menu Commercialization & Trend Integration: Analyze POS sales data across Bisqo and Yuturi to identify bestsellers, track local Cairo F&B trends, pitch high-demand commercial menu additions, and coordinate campaign launches.
Track Partnership Impact: Measure what each partnership, deal, or pop-up actually delivered—reach, sales, footfall, and brand equity—and use data to dictate what we do next.

Qualifications & Requirements

Required:

Mandatory F&B Background: 4+ years of hands-on experience in F&B business development, brand partnerships, sponsorships, or commercial expansion in Egypt.
Sponsorship & Expansion Track Record: Proven portfolio originating, pitching, and closing real brand deals, corporate partnerships, or retail site acquisitions in Cairo.
Cold Outreach & Dealmaking: Completely comfortable approaching decision-makers cold, carrying negotiations from initial pitch to signed agreement.
Established Local Network: Active contacts with commercial real estate developers, mall management teams, event agencies, lifestyle brands, and local F&B market players.
Commercial Acumen: Strong grasp of F&B brand positioning, sponsorship valuations, POS sales analytics, and lease negotiations.
Languages: Professional fluency in both Arabic and English.

Advantageous:

Existing networks across fashion, beauty, fitness, corporate, or entertainment brands in Egypt.
A strong cultural radar for Cairo's F&B and lifestyle scene—knowing who is doing what, and why it works.

What Success Looks Like

A steady pipeline of live collaborations, sponsorship activations, and pop-ups at any given time.
Major partnerships or activations that get Bisqo and Yuturi talked about in spaces they haven't been before.
Strong relationships with brand, corporate, and venue decision-makers who take our calls directly.
Clear proof connecting the ideas you pitched to measurable footfall, sales, and brand coverage.
New retail venues and formats increasingly sourced through relationships you built.