Location: [Dubai / Onsite]
Employment Type: Full-time
About Us:
We are a dynamic real estate firm focused on premium properties in Dubai. Our mission is to connect motivated buyers and investors with exceptional opportunities while delivering a seamless digital experience. We believe in data-driven marketing, innovative strategies, and measurable results.
Role Overview:
We are looking for a skilled Performance Marketing Specialist to lead our paid advertising campaigns across social media and digital platforms. The ideal candidate thrives on data, optimization, and results, with a strong focus on generating high-quality leads.
Key Responsibilities:
- Plan, execute, and optimize paid ad campaigns on Meta (Facebook & Instagram), Google Ads, TikTok, and LinkedIn.
- Monitor campaign performance and adjust strategies to maximize lead volume and ROI.
- Implement tracking systems (pixels, UTM parameters, conversion tracking) to ensure accurate reporting.
- Collaborate with the sales team to ensure lead quality and follow-up efficiency.
- Perform A/B testing on creatives, targeting, and landing pages to continuously improve performance.
- Generate regular reports and insights to guide marketing decisions.
Requirements:
- Proven experience in paid digital advertising with measurable results.
- Strong understanding of lead generation strategies and conversion optimization.
- Hands-on experience with Meta Ads Manager, Google Ads, TikTok Ads, LinkedIn Ads.
- Knowledge of analytics tools such as Google Analytics, Facebook Pixel, and CRM integrations.
- Ability to interpret data and make strategic, performance-driven decisions.
- Strong communication skills and a results-oriented mindset.
What We Offer:
- Opportunity to lead impactful campaigns in a growing real estate business.
- Competitive salary with performance-based incentives.
- Collaborative, innovative, and supportive team environment.
- Access to the latest marketing tools and platforms.
