Public Relations and Communications Specialist:
Functional Responsibilities:
- Support the development and execution of the public relations and communications strategies to enhance brand reputation and visibility.
- Assist in managing media relations and coordinating interviews.
- Create and maintain content for various communication channels, such as the company website, social media platforms, and internal communications.
- Coordinate and support the planning and execution of events, conferences, and other promotional activities.
- Monitor and analyze media trends and industry news to identify potential opportunities or risks and provide recommendations to the team.
- Maintain an overview of peers in the local and international market to assess and stay up to date on new trends.
- Develop and maintain strong relationships with media outlets.
- Coordinate and facilitate communication and documents flow within the team.
- Maintain contacts and mailing lists, in addition to registering new leads collected during events into CRM system Archive news clippings, interviews and all other Marketing related documents.
- Plans meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
- Design and produce simple, engaging artworks and visuals for social media posts, internal communications, and marketing materials, ensuring brand consistency.
Knowledge, Skills & Experience
Academic & Professional Qualifications:
- Bachelor's degree in communications, Media Studies, Marketing, or equivalent.
Experience:
- 5-6 years of experience in public relations, communications, or a similar field.
Skills and Requirements:
- Excellent written and verbal communication skills, in English and Arabic, to effectively convey key messages and maintain positive relationships with stakeholders.
- Proficiency in public relations strategies and tactics, including media relations, content creation, and crisis communication.
- Strong interpersonal skills and the ability to collaborate with internal and external teams to execute effective communication strategies.
