Objective
Job Description
- You will be responsible for managing and optimizing BG Group's online visibility across search engines and digital advertising platforms. The ideal candidate will have a strong understanding of SEO strategies, Google Ads, social media advertising, and digital analytics to enhance lead generation and brand awareness.
- A good understanding of AI automation tools is preferred, as these skills will support integrated marketing strategies and performance optimization.
Responsibilities
- Creating, managing, and optimizing paid ad campaigns on platforms like Google Ads, Microsoft Advertising, and Meta (Facebook & Instagram).
- Managing the advertising budget and bid strategies to maximize ROI.
- Writing ad copy, selecting target audiences, and testing different ads.
- Tracking campaign performance using Google Analytics and other tools.
- Reporting on key metrics like traffic, leads, sales, and Return on Ad Spend (ROAS).
- Using data to make decisions and improving results for both SEO and paid ads.
- Optimizing website content and technical setup to rank higher on Google.
- Researching keywords and analyzing competitor strategies.
- Building quality backlinks from other websites.
Requirements
- Bachelor's degree in Marketing, Digital Media, or a related field.
- Minimum 5-7 years of experience in SEO and paid advertising (Google Ads, Meta Ads, etc.).
- Experience with SEO tools (e.g., Ahrefs, SEMrush) and Google Analytics.
- Hands-on experience running paid social and search campaigns.
- Ability to analyze data and manage budgets.
- Strong communication and project management skills.
Benefits
- USD Salaries: Earn a competitive salary in USD, with growth tied directly to your performance and impact.
- Comprehensive Benefits: Enjoy full social insurance and healthcare coverage to support your well-being.
- Flexible Work Environment: Embrace our hybrid work model and shape a schedule that fits your lifestyle and maximizes your productivity.
- Continuous Growth: Stay ahead in a rapidly evolving world with access to ongoing learning and development opportunities.
- Autonomy & Impact: Define success on your terms. We provide the freedom, tools, and support you need to thrive and make a meaningful difference.
- Inclusive Culture: Be your authentic self. Join a team that values every voice, celebrates diversity, and fosters innovation through inclusion.
check(event) ; career-website-detail-template-2 => apply(record.id,meta) mousedown=lyte-button => check(event) final-style=background-color:#1730FF;border-color:#1730FF;color:white; final-class=lyte-button lyteBackgroundColorBtn lyteSuccess lyte-rendered=>
