We are looking for a highly motivated and results-driven Digital Marketing Lead to take ownership of our marketing function and drive business growth through data-driven digital strategies. This is a hands-on role for someone who can think strategically while executing campaigns across multiple channels.
Location : Mokattam
Key Responsibilities
- Develop and execute the company's digital marketing strategy aligned with business goals.
- Plan, launch, and optimize campaigns across: Meta Ads (Facebook & Instagram), Google Ads, LinkedIn Ads, Email Marketing, SEO & Content Marketing)
- Generate qualified leads and improve customer acquisition performance.
- Conduct market research, competitor analysis, and customer insights to identify growth opportunities.
- Coordinate with designers, content creators, developers, freelancers, and external agencies when required.
- Manage marketing budgets and ensure campaigns deliver measurable ROI.
- Create and maintain marketing calendars and campaign plans.
- Stay updated on industry trends, emerging channels, and best practices in digital marketing. automation workflows.
Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3-4 years of experience in digital marketing, growth marketing, or performance marketing.
- Proven track record of planning and executing successful digital marketing campaigns that generated measurable business results.
- Experience working in a small business, startup, or fast-paced environment is preferred.
