Senior Digital Marketing Specialist

Company Description

NTAM Group is a multi-award-winning global marketing agency born in the Middle East and operating worldwide. Through our diverse sub-brands, we deliver cutting-edge 360 marketing solutions across digital and traditional channels. Our work spans industries like healthcare, hospitality, sports, sustainability, media production, and morepowered by creativity and driven by technology.

Role Description

We are looking for a highly skilled Senior Digital Marketing Specialist to join our growing team. This role requires deep expertise in SEO, website management, agency brand reputation, and B2B digital communication. If you have strong experience in a marketing agency environment and a passion for driving measurable results, we want to hear from you.

Responsibilities

1. Website Management & SEO Strategy

Act as the product owner for the agency website; work closely with developers and SEO specialists to ensure technical health and ongoing improvements.

Execute hyper-local SEO strategies across multiple office locations to boost regional search visibility.

Manage website structure and content updates, highlighting global case studies and advanced capabilities (AI & Behavioral Intelligence).

2. Agency Reputation & Listing Management

Manage and optimize agency profiles on key directories: Clutch.co, SEMrush Agencies, DesignRush, Sortlist.

Implement a structured process to acquire and showcase 5-star client reviews across Google, Amazon, and industry platforms.

3. Content Strategy & Compliance

Develop a monthly content calendar featuring company news, awards, and global partnerships; oversee execution.

Ensure all digital content complies with global standards, including ISO and partnership requirements (Google/Amazon).

Collaborate with internal divisions to produce thought leadership articles and technical case studies.

4. Performance Analysis & Reporting

Monitor key performance metrics (traffic, rankings, lead quality) and provide reports to management.

Track the influence of directories and reviews on inbound lead generation.

Qualifications

Experience: 34 years in Digital Marketing, preferably within a B2B Marketing Agency or Corporate Communications.

Agency Background: Mandatory.

Education: Bachelor's degree in Marketing, Business Administration, Communications, or related field.

Industry Knowledge: Strong understanding of the agency ecosystem (Clutch, Sortlist) and global compliance standards.

Technical Skills: Proficient in SEO tools (SEMrush, Ahrefs), GA4, Google Business Profile, and CMS platforms like WordPress.

Certifications: Google Analytics, HubSpot Inbound/SEO certifications are highly preferred.

Preferred Industry Experience: B2B Services, Technology, Experiential Marketing.

How to Apply

If you meet the above requirements and are excited to join a dynamic team, please submit your CV/Portfolio to [Confidential Information].

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