Connectalents is a leading recruitment and HR solutions company in MENA is seeking to hire Senior Marketing Specialist in Sheraton for a leading provider of advanced technology solutions across the Middle East & Africa, specializing in Cloud, Data Analytics, AI, and Digital
Job Role
We are looking for a with strong experience in the IT / Technology sector to lead and execute marketing initiatives that drive brand awareness, qualified lead generation, and business growth.
Key Responsibilities
- Develop and execute comprehensive marketing plans aligned with business and commercial objectives.
- Lead B2B lead generation activities across digital and relevant marketing channels.
- Manage and optimize the company's digital and social media channels.
- Develop, edit, and manage high-quality marketing content across different platforms.
- Plan and execute digital marketing campaigns to generate qualified leads and increase engagement.
- Develop and maintain the marketing content calendar and ensure timely execution.
- Monitor campaign performance, analyze results, and recommend improvements.
- Conduct market and competitor research within the IT / Technology industry to identify new opportunities.
- Work closely with Sales and Business Development teams to align marketing activities with lead generation and revenue objectives.
- Manage marketing activities end-to-end, from planning and strategy to execution and performance tracking.
- Ensure consistent brand positioning and messaging across all marketing channels.
- Take ownership of marketing initiatives and ensure successful execution within agreed timelines.
What are we looking for
- 6–8 years of experience in Marketing.
- Mandatory experience within the IT / Technology sector.
- Proven experience in B2B marketing and lead generation.
- Strong experience managing digital marketing and social media channels.
- Strong content creation, editing, and content management skills.
- Hands-on experience in developing and executing marketing plans and campaigns.
- Strong understanding of digital marketing channels, lead generation strategies, and campaign performance.
- Experience working closely with Sales / Business Development teams to support lead generation and business growth.
- Strong analytical, communication, and stakeholder management skills.
- Ability to manage multiple priorities and take full ownership of marketing activities.
- Senior-level mindset with the ability to develop plans, make decisions, and drive execution independently.
Mandatory Sector Experience
Candidates must have previous marketing experience in one of the following environments:
- IT Services
- Software / SaaS
- Technology Solutions
- IT Consulting
Candidates without previous IT / Technology sector experience will not be considered.
