SSC HR Solutions is a leading provider of
outsourcing, recruitment, and HR consultancy services, supporting businesses across KSA, UAE, and Egypt. We partner with HR leaders and decision-makers to deliver scalable, high-impact workforce solutions.
We are in the lookout for a
hands-on, performance-driven Senior Marketing Specialist to support our growth across the GCC region.
This role is focused on:
- Lead generation
- Campaign execution
- Content creation (including in-house shooting)
- Managing agencies and digital channels
Key Responsibilities
- Performance Marketing (Core Requirement)
- Plan and optimize Google Ads campaigns (MUST) with agency
- Manage campaigns targeting Egypt & GCC markets
- Track and improve:
- Cost per Lead (CPL)
- Conversion Rates
- Work closely with sales to ensure lead quality
- In-House Content Creation
- Shoot and edit in-house content:
- Office videos
- Team interviews
- Employer branding content
- Support creation of short-form videos (Reels)
- Ensure content reflects credibility and professionalism
- Social Media Management
- Manage SSC's presence on:
- LinkedIn (primary)
- Instagram
- Facebook
- Create and schedule content aligned with business goals
- Focus on quality, authority, and consistency
- Agency Management
- Work closely with the social media/creative agency
- Brief, review, and guide deliverables
- Ensure all outputs match SSC's:
- Tone
- Positioning
- Quality standards
- Website Management
- Manage and update website content
- Optimize pages for lead generation (forms, CTAs, flow)
- Work on SEO-driven content (blogs, landing pages)
- Coordinate with developers if needed
- Content & Thought Leadership
- Support development of:
- LinkedIn content
- Case studies
- Blog articles
- Position SSC as a trusted HR partner in the GCC
- Market Focus
- Tailor campaigns and messaging along side social media agency
- Monitor competitors performance
- Stay updated on market trends in HR & outsourcing
Requirements
Requirements
- 3-5 years of experience in Marketing (B2B preferred)
- Strong hands-on experience in Google Ads (MUST)
- Experience in content creation/shooting (basic production skills required)
- Experience managing social media platforms
- Experience working with external agencies
- Proficiency in Canva to create and edit marketing materials (social media posts, presentations, basic visuals) while maintaining brand consistency
- Experience managing or updating websites
- Strong Arabic & English communication skills
What We're Looking For
- A doer, not just a planner
- Performance-driven (understands numbers, not just content)
- Comfortable being both:
- Strategic
- Hands-on (shooting, posting, managing)
- Strong sense of quality and brand positioning
KPIs
- Qualified leads generated
- Google Ads performance
- Website conversions
- Content output & engagement quality
Nice to Have
- Experience in HR / recruitment / outsourcing
- Experience targeting GCC markets
- Basic video editing skills
Final Note: This role is ideal for someone who wants to
own marketing end-to-end — from campaign performance to content creation — and directly play a major role in creating a positive impact when it comes to business growth.
