Company Overview:
Expin FZ LLC is a forward-thinking company based in Dubai, specializing in innovative e-commerce solutions. We focus on driving growth for Shopify-based businesses, leveraging cutting-edge digital marketing strategies to achieve exceptional results. Our mission is to help our clients scale their businesses efficiently and effectively. We are seeking a talented Growth Hacking Performance Marketer to join our team and contribute to our ongoing success.
Job Description:
As a Performance Marketer at Expin FZ LLC, you will be responsible for developing and executing data-driven marketing strategies that drive user acquisition, engagement, and retention for Shopify-based e-commerce businesses. Your expertise in achieving a 4-6x Return on Ad Spend (ROAS) will be critical in optimizing our marketing campaigns across various digital channels.
Key Responsibilities:
- Develop and Implement Growth Strategies: Design innovative marketing strategies aimed at scaling Shopify businesses and meeting key performance indicators.
- Manage Performance Marketing Campaigns: Oversee and optimize campaigns across channels such as Google Ads, Facebook Ads, Instagram, email marketing, and content marketing to achieve 4-6x ROAS.
- Data Analysis and Optimization: Analyze campaign performance data to identify trends and insights. Conduct A/B testing and implement strategies to improve conversion rates and ROI.
- Collaborate with Cross-functional Teams: Work closely with the product, design, and sales teams to align marketing efforts with overall business objectives.
- Stay Updated on Industry Trends: Keep abreast of the latest trends, tools, and best practices in growth hacking, digital marketing, and the e-commerce industry.
- Reporting and Insights: Prepare detailed reports on campaign performance, providing actionable insights and recommendations to stakeholders.
Qualifications:
- Education: Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 3 years of experience in growth hacking and performance marketing within an agency or e-commerce environment.
- Proven track record of achieving 4-6x ROAS in marketing campaigns for Shopify-based businesses.
Technical Skills:
- Proficiency with digital marketing platforms such as Google Ads, Facebook Ads Manager, and SEO tools.
- Experience with Shopify and understanding of e-commerce metrics and KPIs.
- Analytical and Creative Thinking: Strong ability to interpret data and translate insights into actionable strategies. Ability to think creatively to solve complex marketing challenges.
What We Offer:
- Competitive Compensation: Attractive salary package with performance-based bonuses.
- Benefits: Comprehensive health insurance, paid time off, and other benefits in line with UAE regulations.
- Professional Growth: Opportunities for career advancement and professional development within a growing company.
- Innovative Environment: Work in a creative and collaborative setting where your contributions make a significant impact.
- Prime Location: Be part of a dynamic team in Dubai Internet City, a beautiful villa setting.
