Senior Media Buyer

Company Description

MAX GROUP is a leading corporate in the fitness industry in the Middle East, specializing in innovative, science-based methodologies to promote healthier lifestyles. With over three million active members, the company has established itself as a trusted community for fitness enthusiasts. Founded in 2017, Max Gym introduced a unique fitness training approach combining scientific principles with mental motivation. MAX GROUP has expanded its influence globally through its Maixa Application and online projects, offering personalized diet and training tools. Additionally, Max Academy provides educational resources to empower certified coaches and nutrition specialists.

Role Description

This is a full-time on-site role located in Cairo, Egypt for a Senior Media Buyer. The Senior Media Buyer will be responsible for planning and executing media purchasing strategies to meet business objectives. Responsibilities include analyzing media planning needs, negotiating rates, managing media buying strategies, and optimizing media campaigns to ensure maximum ROI. The role also requires close collaboration with internal teams and external partners to align media efforts with the company's marketing strategies.

Qualifications

• Proven expertise in Media Planning and Media Buying
• Strong understanding of Media Strategy and market trends
• Excellent Analytical Skills for evaluating campaign performance and ROI
• Effective Communication skills for collaboration with teams, partners, and stakeholders
• Ability to multitask and manage multiple media campaigns simultaneously
• Proficiency with media analytics tools and platforms
• Prior experience in the fitness or related industry is an advantage
• Bachelor's degree in Marketing, Communications, Business, or a related field

Location: Nasr City Abbad Elakkad