Job description
We are seeking an experienced Media Buyer with 45 years of proven experience in planning, executing, and optimizing digital advertising campaigns. The ideal candidate will have strong hands-on experience with Gulf-region marketsparticularly Saudi Arabiaand a solid understanding of e-commerce platforms and performance marketing tools.
Key Responsibilities:
- Plan, manage, and optimize paid media campaigns across platforms such as Google, Meta, TikTok, Snapchat, and others.
- Analyze campaign performance data to deliver actionable insights and maximize ROI.
- Collaborate with internal and external teams to develop performance-driven media strategies.
- Track and report campaign KPIs, ensuring alignment with business goals.
- Implement tracking solutions using Google Tag Manager (GTM) and ensure accurate data flow into Google Analytics.
- Manage advertising assets, budgets, and timelines effectively.
- Support e-commerce teams using platforms such as Salla, Zid, Shopify, or WordPress.
- Work closely with stakeholders, including NGO partners (preferred), to develop campaigns suitable for the sector.
Requirements:
- 45 years of hands-on media buying experience.
- Previous experience working in the Gulf region, especially Saudi Arabia.
- Practical experience with Salla, Zid, Shopify, or WordPress.
- Preferably experience working with NGOs or nonprofit campaigns.
- Strong knowledge of GTM, Google Analytics, and Google Ads.
- Ability to analyze performance metrics and provide data-backed recommendations.
- Excellent communication and reporting skills.
- Ability and commitment to work on-site from the office.
