Senior Strategy/Planner

Freelance Strategy Director — Dubai / Remote (GCC hours)

We are looking for a senior, experienced and grown up Strategist to partner our brilliant creative, digital and production teams to help us win a pitch for a global automotive brand. You'll need to be available in August and September.

Create. is a strategic, digital creative communications agency building fans by connecting brave regional storytellers with their communities. We partner with the region's nation builders as well as some of the most exciting regional and global brands.

The brief covers two things: a regional 2027 marketing and communication strategy across 8 GCC markets and Jordan, and a creative platform for a flagship SUV campaign. Both need a thoughtful, incisive and confident strategic direction and a brilliant creative springboard.

What You'll Do

Build one connecting strategic idea that works across markets and holds up under pressure

Develop a clear, specific point of view on Saudi Arabia, not a regional deck with a KSA slide bolted on

Shape a creative platform for a multi-model SUV campaign, resisting the pull to fragment it into separate ideas

Structure a media or entertainment partnership proposal, with clear options and a firm recommendation

Work closely with the creative team from the start, not as a handoff late in the process

What We're Looking For

Automotive, mobility, or another high-investment, long-decision category background

Real, specific GCC experience with genuine Saudi Arabia depth.

A track record of moving a brand from product-led to emotion-led communication

Comfort structuring partnership and activation thinking against a real budget, not just a comms idea

Strong pitch-craft: a clear point of view, defensible logic, and the discipline to hold one idea together across models and markets

Full availability across the pitch window, including workshops, reviews, and rehearsals.

If this sounds interesting please share your portfolio and 2-3 days/times that work for you for a 30min video call.

Thanks and look forward to hearing from you