SEO Copywriter

Equiti is a pioneering fintech firm and world-class provider of multi-asset fintech products - from liquidity solutions to in-house tech hubs to online trading platforms. With over 400 global specialists in 9 languages, Equiti provides clients with access to individual, professional, and institutional brokerage services in Europe, the Middle East, and Africa.

At Equiti, we believe that financial opportunities can unlock potential for everyone, everywhere. We're on a mission to deliver accessible online trading products around the world through education and accessibility.

Think finance is stuffy Think again.

We see Equiti as a new breed of broker, and we are on the lookout for talented individuals who can perform and excel in a dynamic and innovative working environment. Our Marketing department would like to welcome a dynamic and engaged

SEO Copywriter for a fully remote position working closely with our Dubai-based team.

As a SEO Copywriter who is a native English speaker and feels at home in the world of content creation and search optimization - including both traditional SEO and AI-driven content optimization. Knowledge of Arabic is a strong advantage.

You will collaborate closely with SEO specialists, writers, and content editors to deliver high-quality, SEO-friendly content that drives traffic and supports our business objectives.

Responsibilities

• Update and optimize existing website content for SEO and AI search visibility, based on SEO recommendations (blog articles, landing pages, product pages, and more)
• Create new, engaging, linguistically accurate, and SEO-optimized content in collaboration with the SEO team (blog content, product pages, mobile app content, and other mix of content formats based on business needs)
• Collaborate and communicate with SEO and other teams to ensure best practices are consistently applied
• Conduct keyword research and effectively incorporate keywords into content
• Adapt content style and tone to different markets and target audiences
• Implement on-page SEO techniques, including optimizing meta descriptions, title tags, and headers

Experience Requirements

• 3+ years of experience in content writing with a strong focus on SEO optimization
• Solid understanding of SEO best practices, keyword research, and on-page optimization techniques
• Strong and effective communication skills, with the ability to collaborate across teams
• Excellent organizational and time-management skills
• Outstanding proofreading and editing abilities with great attention to details
• A can-do attitude and enthusiasm for embracing change and new ways of scaling content efforts
• A proactive mindset - the ability to work independently, identify content and SEO opportunities, and propose improvements beyond assigned tasks.

Nice to Have

• Knowledge of Arabic at a level that enables the creation of high-quality content
• Experience or familiarity with the forex industry
• Hands-on experience with SEO tools such as Ahrefs, SEMrush, and Google Search Console

With energy, drive, and imagination, there's no limit to where your career can go at Equiti. With a diverse workforce and geographical spread of offices, we strongly support career development initiatives as well as provide a range of opportunities for professional and life experiences.

Equiti is an equal opportunity employer.

Equiti refers to a group of companies consisting of seven regulated financial services companies licensed to operate in the respective jurisdictions of their incorporation, in addition to our tech and marketing hubs. Equiti has presence in Africa, Europe, and the Middle East.