We are hiring a highly analytical and performance-oriented SEO Manager to drive organic growth and visibility across our global web ecosystem.
This role requires deep expertise in technical SEO, content strategy, and international optimization within the fintech and trading industries.
Key Responsibilities
- Plan and execute comprehensive SEO strategies across Google and Yandex.
- Conduct technical audits (crawlability, indexation, Core Web Vitals, schema, site speed).
- Collaborate with developers to implement best practices within headless CMS and multilingual structures.
- Build backlink and digital PR strategies to improve domain authority.
- Optimize on-page and off-page elements based on fintech search intent.
- Manage multilingual SEO targeting 13+ regions (EN, RU, ES, AR, ZH, HI, TH, VI, MY, ID, etc.).
- Monitor performance through Ahrefs, SEMrush, SurferSEO, Screaming Frog, and Google Search Console.
- Lead or mentor internal SEO specialists and coordinate with external agencies.
- Work with the content and product teams to align SEO goals with brand and campaign initiatives.
- Stay ahead of algorithm updates and AI-driven search advancements.
Requirements
- 5+ years of hands-on SEO experience, with 2+ years in fintech or crypto industries.
- Strong understanding of technical, on-page, and off-page SEO.
- Proven experience with international SEO and regional search strategies (APAC, MENA, LATAM).
- Advanced proficiency in tools: Ahrefs, GSC, SEMrush, SurferSEO, Yandex Webmaster, etc.
- Familiarity with headless CMS (Storyblok, Strapi, or similar).
- Experience managing content localization and hreflang implementation.
- Excellent analytical and reporting skills.
- Knowledge of AI tools for SEO and automation workflows.
- Growth mindset with strong ownership and execution drive.
- Must able to communicate in Chinese and English
- Proactive and able to work with mutli-diverse team
- Bonus: Familiarity with App Store SEO integration or ASO collaboration.
