About Sakina
Sakina is the emerging global platform for first-class Islamic-friendly travel. We help travelers explore destinations aligned with their values through curated content, itineraries, and intelligent travel planning.
We're seeking a hands-on SEO Specialist who understands technical SEO, indexing, backlinks, and content optimisation. This role is ideal for someone methodical, analytical, and detail-driven.
Role Overview
Technical SEO- Monitor and resolve Google Search Console indexing and coverage issues
- Maintain sitemaps, URL structures, canonicals, redirects
- Optimize Core Web Vitals and site performance
- Implement structured data (schema markup)
On-Page SEO- Optimize page titles, meta descriptions, headers, ALT text
- Strengthen internal linking across destinations, experiences, itineraries
- Optimize articles and landing pages for search intent + snippets
- AEO (Answer Engine Optimization) improvements for rich results
Off-Page SEO- Manage ethical backlink acquisition campaigns
- Outreach to relevant blogs, travel portals, and media sites
- Track backlink quality and domain authority
Research & Reporting- Perform keyword research and clustering
- Prepare monthly SEO performance reports
- Track rankings across GCC, UK, Malaysia, Turkey, USA
Required Skills- Arabic + English fluency
- 25 years SEO experience
- Proficiency with GSC, GA4, keyword tools (Semrush, Ahrefs, etc.)
- Experience managing indexing and technical fixes
- Ability to optimize long articles for SEO
- Experience with WordPress or similar CMS
- Strong attention to detail
This is a hands-on execution role, ideal for someone who is proactive, organised, detail-oriented, and eager to shape the digital presence of a growing global travel brand.
You will work closely with the Founder and an external content strategist, and you will be responsible for turning strategy into daily execution.
Bonus Skills- Experience in travel, hospitality, or lifestyle sectors
- Familiarity with AEO
- Experience with backlink cleanups
- Understanding of Islamic-friendly travel audiences
What we offer:
- Competitive monthly salary, up to: USD $1,000 net.
- Work with a premium, global brand in a fast-growing niche
- Remote-friendly (UAE or Amman)
- Opportunity to shape the digital presence of a new travel leader
- Creative freedom and room to grow
- Direct mentorship and strategic exposure
- A role that blends execution, creativity, and performance marketing
