About Bodytree
Bodytree is a premium wellness studio in Abu Dhabi, with Reformer Pilates as a core pillar of the brand. Known for precision-based training, refined aesthetics and a strong community, Bodytree focuses on delivering a high-quality client experience across all digital and in-studio touchpoints.
Role Overview
As
Social Media & Community Manager, you are responsible for the day-to-day execution, planning and coordination of Bodytree's social media presence and community communication.
This is a hands-on, execution-focused role with ownership over operational communication strategy, content rollout, community engagement and cross-channel coordination. You act as the central coordination point between internal teams and ongoing initiatives, ensuring all messaging is aligned, on-brand and delivered with consistency and care.
This role focuses on communication strategy, planning and execution, not hands-on content production.
Key Responsibilities
Content Planning & Coordination
- Coordinate content calendars, approvals and publishing
- Review monthly moodboards and creative directions to ensure brand consistency and alignment with current priorities
- Review content for tone, visual consistency and messaging alignment
- Coordinate and organise monthly content shoots and asset planning in collaboration with relevant stakeholders
Campaign & Communication Strategy & Execution
- Own the operational communications calendar
- Translate promotions, workshops and initiatives into clear communication strategy, messaging and channel execution
- Execute campaigns across social media, WhatsApp and app-based communication in coordination with the team
- Coordinate paid social campaigns, including briefings, asset alignment and performance feedback
Brand & Asset Management
- Create and adapt branded assets using Canva for digital and in-studio touchpoints
- Ensure visual and messaging consistency across all channels
Monitoring & Optimisation
- Monitor community sentiment, engagement and feedback
- Share insights internally to continuously improve communication, messaging and experience
- Support reporting and ongoing optimisation of content and communication performance
What We're Looking For
- 2+ years experience in social media, community or brand management
- Comfortable working in a high paced environment A hands-on mindset with strong attention to detail and follow-through
- Confidence working with external and internal stakeholders
- Strong visual sense and understanding of brand consistency
- Comfortable using social media planning and design tools (e.g. Canva, Buffer or similar)
- Clear communication skills and sound judgment in community interaction
What We Offer
- Competitive salary package
- Employment visa sponsored by Bodytree
- Medical health insurance according to company policy
- A visible, high-impact role shaping Bodytree's wellness experience strategy
- A collaborative, passionate, wellness-driven team environment
- Opportunities to grow with a fast-expanding premium wellness brand
Ready to join the Bodytree team
Apply now - we can't wait to meet you.
