Social Media & Content Specialist

About A-Z Experience

A-Z Experience is an experiential events and creative solutions company delivering events, exhibitions, conferences, brand activations and immersive experiences.

We bring together project management, creative development, experiential design, branding, fabrication, production and live operations to deliver complete experiences from brief to execution.

About the Role

We are looking for a creative and highly organized Social Media & Content Specialist to support the day-to-day development and execution of A-Z Experience's social media and content.

The role combines content research, creative idea development, copywriting, planning, publishing, community coordination, basic photo and video capture, simple editing and performance reporting.

The successful candidate should understand social platforms, current content formats and audience behavior while also being able to turn A-Z Experience's projects, people and behind-the-scenes work into engaging digital content.

Key Responsibilities

• Research audience behavior, platform developments, competitors, cultural conversations and relevant content trends.
• Turn research and observations into timely, creative and relevant content ideas.
• Support the development of campaign themes, recurring content formats and project-related storytelling.
• Maintain the detailed content calendar, publishing schedule, approval status and asset requirements.
• Write captions, short-form copy, stories and platform-specific content in the required tone.
• Adapt content appropriately for platforms such as Instagram, LinkedIn, TikTok and other assigned channels.
• Capture basic photo and video content using mobile devices or available equipment.
• Complete simple edits for posts, stories, reels, behind-the-scenes content and rapid event coverage.
• Coordinate designed assets with the Graphic Design team.
• Coordinate professional photography, videography and advanced editing requirements with the Content Creator or specialist suppliers.
• Schedule and publish approved content and confirm that it appears correctly on every platform.
• Support live-event coverage and rapid content turnaround when required.
• Monitor comments, direct messages and relevant mentions and route responses according to approved guidelines.
• Collect platform data and prepare performance summaries, observations and improvement recommendations.
• Maintain organized content assets, approval records, links, captions and usage information.
• Respect client confidentiality, guest privacy and content-usage approvals.

Qualifications and Experience

• 2–4 years of experience in social media, content development, digital marketing or a related field.
• Strong Arabic and English writing and communication skills are preferred.
• Demonstrated ability to research and develop creative content ideas.
• Experience creating and managing content calendars.
• Practical understanding of major social-media platforms, formats and publishing tools.
• Ability to capture clear and engaging basic photo and video content.
• Ability to complete simple mobile or desktop edits for social posts, stories and reels.
• Familiarity with common editing and content-creation applications.
• Understanding of social-media analytics and performance reporting.
• Strong organization, follow-up and deadline-management skills.
• Ability to work quickly during events and live-content situations.
• Experience in events, hospitality, lifestyle, entertainment, agencies or visually led brands is an advantage.

Role Scope

The Social Media & Content Specialist is expected to produce normal day-to-day content and basic edits.

Professional photography and videography, advanced production, complex editing and high-end content creation remain the responsibility of the Content Creator or specialist production suppliers.

What Success Looks Like

• Content ideas are relevant, creative and informed by research and trends.
• The content calendar remains accurate and is delivered consistently.
• Approved content is published correctly and on time.
• Basic photo and video content is suitable for normal day-to-day social-media use.
• Live-event content is captured and published efficiently.
• Copy reflects the required brand voice in Arabic and English.
• Performance reports lead to practical content improvements.
• Assets, approvals and publishing records remain organized.

How to Apply

Please apply through LinkedIn with:

• An updated CV.
• Links or examples showing social-media accounts, posts, campaigns, videos, reels or content you have personally contributed to.

Applications without relevant work examples may not be considered.

Shortlisted candidates may be asked to complete a practical content exercise covering creative ideation, caption writing and basic content editing.