Social Media Community Team Lead

Al-Ain News is IMI's multilingual digital news platform, delivering around-the-clock coverage of regional and international news. The platform combines breaking news, live updates, analysis, opinion, explainers and video to provide audiences with reliable, accessible journalism.

Available in Arabic, Al-Ain News serves audiences across multiple regions through a network of editorial teams and regional bureaux.

Role Summary:

Owns the brand's voice and audience relationship across social platforms, driving engagement, monitoring conversations and turning community insight into content.

Man Duties:

• Manage the brand voice across social platforms

• Engage with comments and messages

• Monitor social conversations

• Provide audience insights

• Write posts, captions and teasers

• Support follower retention and engagement

Requirements:

• Relevant social media/community management experience preferred

• Fluent Arabic and good English

• Expert in social listening and audience engagement

• Excellent communication skills

• Strong social media writing

• Adaptable tone across platforms

• Responsible, consistent and calm under pressure