About The Role
We want a hands-on creator to
film, edit, and post daily content for Instagram, TikTok, Snapchat, and YouTube Shorts.
Your focus is three simple styles:
- Calm coffee & product (clean, minimal)
- Kitchen & counter action (chef/plating/pour/torch)
- Viral dessert moments (big reveal in first 2 seconds)
You will work inside our cafs and kitchen with the Marketing team.
What You Will Do
- Shoot vertical video (9:16) and photos on phone or camera.
- Edit quickly on CapCut / Adobe Rush (captions, text, simple cuts).
- Post Reels/Stories/TikToks with short, clear captions and a CTA.
- Plan a simple weekly content calendar with the team.
- Capture key angles: 45 hero, top-down, macro close-ups, wide place shot.
- Use good light (daylight or small LED) and clear audio (lavalier if needed).
- Keep footage and files named and organized in folders.
- Get permission when filming guests; follow food safety rules.
- Track results (views, watch time, saves, shares) and learn what works.
Weekly targets (guide)
- 57 Reels/TikToks
- 1520 Stories (behind-the-scenes, polls, Q&As)
- 10+ edited photos for feed/library
- Share a short performance report each week.
What You Bring
- 13 years making short-form video for a brand, caf, restaurant, or your own page.
- Strong phone filming skills; steady hand; can use tripod or gimbal.
- Fast editor on CapCut/Rush (cuts, captions, speed ramps when needed).
- Eye for composition, color, and clean backgrounds.
- Simple English writing (hooks, on-screen text, CTAs).
- Portfolio required: links to IG/TikTok/Drive with vertical videos.
- Able to work some early mornings/evenings/weekends to capture service times.
- Can travel between our locations. Arabic is a plus.
KPIs (how We Measure)
- Consistent posting vs calendar.
- Higher average watch time and completion rate over time.
- More saves and shares.
- Strong first 2 seconds hook on each video.
- Organized content library we can reuse.
We provide
- Support from Marketing, shot lists, and brand guidelines.
- Basic kit if needed (phone rig, small LED, mic).
- Growth and training opportunities.
How To Apply (simple Task)
- Send your CV and 35 links to your best vertical videos.
One-day test:
- Calm coffee (1530s).
- Kitchen/counter action (1530s).
- Viral moment with a strong hook (1020s).
- Export 10801920 with captions and share as unlisted links.
