Company Description City & The Sea is a boutique travel and event consultancy that designs bespoke experiences across global destinations. With strong roots in Egypt's most iconic locations and an international network, the company specializes in private travel management, destination events, corporate retreats, and high-end concierge services. Its team focuses on crafting seamless journeys that blend precision, creativity, and deep local expertise. Experiences range from private villas and yachts to immersive cultural itineraries and curated celebrations, all tailored to clients preferences and delivered with meticulous attention to detail.
Role Description The Social Media Marketing Manager is a full-time, on-site role based in Cairo, Egypt. This position is responsible for planning, creating, and publishing engaging content across social media platforms to showcase City & The Sea's travel and event offerings. Day-to-day tasks include developing social media campaigns, managing content calendars, optimizing posts for reach and engagement, and monitoring performance metrics and audience insights. The role involves collaborating with travel, events, and concierge teams to gather stories, visuals, and updates, and ensuring consistent brand messaging across all channels. The Social Media Marketing Manager will also explore new platforms and trends, coordinate with external partners or influencers when needed, and support broader digital marketing initiatives to grow brand awareness and lead generation.
Qualifications
- Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand accounts and campaigns.
- Ability to develop and implement effective Content Strategy aligned with business and brand objectives.
- Competence in Digital Marketing, including basic analytics, audience targeting, and performance reporting.
- Excellent Communication skills, with clear, professional writing and the ability to adapt tone and style for different audiences.
- Proven experience in travel, hospitality, or events marketing is an advantage.
- Familiarity with major social media platforms, content creation tools, and scheduling/analytics software.
- Strong organizational skills, attention to detail, and ability to manage multiple campaigns and deadlines.
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience.
- Fluency in English; proficiency in Arabic and additional languages is beneficial.
