Social Media Marketing Manager

SMM Manager (Part-Time) — Paddington ECC, Dubai

We're looking for an energetic SMM Manager who knows how to make Instagram pages stylish, warm, and engaging for the right audience.

What you'll do:

• Visit our nurseries to shoot content (currently in JLT & Al Barsha) following Instagram trends

• Edit videos and photos

• Create a monthly content plan with captions aligned to our event calendar

• Leave room for creativity and urgent updates

• Post content according to the plan

• Engage with relevant accounts and our target audience through comments

We'd love if you:

• Are positive, creative, and genuinely inspired by what you do

• Have a strong visual sense — you know what looks good instantly

• Understand Instagram trends, music, and algorithms

• Have basic knowledge of early childhood education and how it differs from beauty/fashion content

• Can clearly communicate what makes Paddington Nursery special

• Know how to use Instagram automations (DM flows, booking links, auto replies, etc.)

Equipment & Workspace:

• You may use your own equipment or we can provide equipment if needed

• We can offer a workspace with computer at our Al Barsha nursery

KPIs:

• Engagement rate

• Audience growth

• Reach & interaction metrics via Instagram Insights

Format: Part-time

Location: Dubai

Compensation: From AED 2,500/month (for both branches & two Instagram pages)

Visa support possible after trial period

Agencies are not considered

Looking forward to meeting you!