Job Description
Excellence Agency , Mannasat Egypt ,
Address: Giza - Pyramids Garden
Job Title : Social Media Specialist
Job Purpose
To manage and execute the company's social media and content strategy, supervise content creation activities, and ensure high-quality publishing across all platforms in line with marketing and branding objectives.
Key Responsibilities
Social Media & Content Management
Create, manage, and maintain the company's social media accounts across all platforms.
Develop and execute monthly content plans for all social media channels.
Work as a Content Creator and oversee the production of digital content (posts, videos, reels).
Write engaging and marketing-oriented captions while defining the brand's tone of voice.
Schedule and publish content consistently (Publishing).
Team Supervision & Leadership
Supervise and manage the content team (content creators, designers, video editors).
Review, edit, and approve all content before publishing.
Guide, mentor, and improve overall team performance and content quality.
Performance & Analytics
Monitor and analyze social media performance and engagement metrics.
Prepare regular performance reports and insights.
Optimize content strategies based on data and analytics.
Coordination & Growth
Coordinate with marketing and paid ads teams to support campaign objectives.
Stay up to date with social media trends and adapt them to fit the brand identity.
Propose innovative ideas to continuously improve brand presence.
Required Skills
Strong experience in social media management and content creation.
Leadership and team management skills.
Excellent writing and communication skills (Arabic required, English preferred).
Hands-on experience with social media scheduling and analytics tools (e.g. Meta Business Suite).
Solid understanding of digital marketing and brand strategy.
Ability to work under pressure and take full ownership of responsibilities.
Qualifications
Bachelor's degree in Marketing, Media, Business, or a related field.
35 years of proven experience in social media or digital content roles.
Previous team leadership experience is a strong plus.
Portfolio of previous work is preferred.
Work Type
Full-time
Office-based
