Job Purpose:

The Business Development Manager is responsible for spearheading the development of all sales activities towards the achievement of maximum profitability and progress in-line with the company's mission, vision and values while maintaining exceptional relationships with existing and potential clients in the region.

Duties & Responsibilities:

• Leading business development strategy and planning for Egypt by defining sales

targets, market entry priorities, and client acquisition roadmaps, ensuring alignment with

company objectives.

• Designing annual and quarterly business development plans, including revenue

forecasts, pipeline growth targets, and resource allocation to driving sustainable growth.

• Planning and overseeing clients cross-platform commercial campaigns (Print, Digital,

Events), ensuring integrated delivery and maximum client impact.

• Developing partnership and expansion plans with key industry players and government

entities, unlocking long-term opportunities in Egypt.

• Monitoring and adjusting plans based on market intelligence, competitor activity, and

client feedback, ensuring agility and relevance.

• Conducting quarterly planning reviews with BD Director and team members, aligning

execution with strategic objectives.

• Supporting the proposal of new revenue sources, contributing to business growth.

• Formulating and delivering presentations to new and existing customers, driving product

sales and maximizing existing spend opportunities.

• Obtaining and analyzing information about clients products, needs, problems,

advertising history, and business practices, tailoring presentations and product solutions

effectively.

• Informing clients of available opportunities monthly, especially premium positions, and

demonstrating how advertising solutions enhance product/service visibility.

• Providing clients with cost estimates aligned with their budgets, ensuring transparent and

feasible advertising solutions.

• Recommending deliverables, sizes, and formats based on media used, optimizing

campaign effectiveness.

Determining suitable advertising mediums (Print, Digital, Events), preparing samples,

and equipping customers with clear illustration specifications.

• Coordinating with the Client Relations Team to ensure deliverables are met and maintain

high client satisfaction.

• Guiding Business Development team members, supporting them, and fostering a culture

of empowerment and continuous support.

• Consulting with company officials, marketing & PR team and advertising agencies to

develop promotional plans, media kits, and agreements, strengthening strategic

alignment.

• Building and managing relationships with direct clients, ad agencies and PR Agencies,

boosting company profitability.

Job Specifications:

Education & Qualifications:

• Bachelor's degree in business administration, Marketing, Communications, or related

field.

• Master's/MBA is preferred.

• Professional certifications in Sales, Business Development, or Strategic Management are

an advantage.

Experience:

• 07–10 years of proven experience in business development, sales, or account

management, with at least 2–3 years in a senior/managerial role.

• Strong track record of achieving and exceeding revenue targets in media, publishing,

conferences, events, or related industries.

• Demonstrated experience in leading sales planning, forecasting, and market entry

strategies.

• Experience in managing and mentoring teams to achieve business growth.

• Proven success in negotiating large-scale contracts and building long-term strategic

partnerships.

Knowledge & Skills:

• Excellent strategic planning and organizational skills, with the ability to translate vision

into executable plans.

• Strong commercial acumen with an ability to identify, evaluate, and capture new revenue

opportunities.

• Exceptional communication, presentation, and negotiation skills.

• Ability to build and maintain high-value relationships with senior clients, agencies, and

stakeholders.

• Proficiency in CRM systems, sales reporting tools, and MS Office Suite (Excel,

PowerPoint, Word).

• Analytical mindset with ability to interpret market and competitor data for decision

making.

SMEs Product Development Manager

Business Development Manager