Job Description

We are looking for a creative and hands-on Head of Content to lead our content strategy and oversee the production of engaging, high-quality content that reflects ariika's brand identity and supports its marketing objectives.

Key Responsibilities

Develop and lead the content strategy across social media, website, campaigns, and other digital platforms.
Lead and manage the content team, ensuring creativity, consistency, and timely delivery.
Actively participate in content production, including photography, video shooting, editing, and executing creative concepts.
Develop innovative ideas and storytelling approaches for product launches, seasonal campaigns, and promotional activities.
Leverage AI tools to enhance content creation, generate creative concepts, and improve production workflows.
Collaborate with Marketing, Design, and E-commerce teams to align content with business objectives.
Monitor content performance and use insights to improve engagement and overall results.
Stay updated on content trends, digital platforms, and emerging creative technologies.

Qualifications

Bachelor's degree in Marketing, Mass Communication, or a related field.
5–7+ years of experience in content creation, content strategy, or digital marketing, including team leadership experience.
Strong hands-on skills in photography, video shooting, editing, and content execution.
Proficiency in AI tools such as Nano Banana, ChatGPT, and Claude for content creation, visual generation, and creative ideation.
Strong storytelling, copywriting, and creative thinking skills.
Experience managing content calendars, campaigns, and multiple digital platforms.
Strong leadership, communication, and project management skills.
Experience in retail, e-commerce, furniture, or lifestyle brands is a plus.

Head Of Content