Advertising Media Buyer -Lead Generation Expert

Company Description Amjaad Technology is a leading provider of IoT and utility management solutions, specializing in smart metering for electricity, water, BTU, and gas. Through the ioMeter System, the company enables utility service providers, real estate developers, and smart cities to drive digital transformation, optimize energy management, and support sustainability goals. Amjaad Technology has deep expertise in platforms for community and facilities management that enhance efficiency, resource utilization, and operational workflows in smart cities. With over 300 projects delivered across Egypt, Saudi Arabia, and the UAE, its solutions have positively impacted more than 200,000 people. The organization offers a dynamic environment for professionals interested in technology-driven sustainability and large-scale impact.
Role Description The Media Buyer – Lead Generation Expert is a full-time, on-site role based in Qesm El Maadi. This role is responsible for planning, executing, and optimizing media buying campaigns across digital and traditional channels to drive qualified leads and support business growth. Daily tasks include developing media strategies, managing budgets, negotiating with media vendors, and monitoring campaign performance against key metrics. The role also involves analyzing data to refine targeting, improve conversion rates, and maximize return on investment, while collaborating closely with marketing, sales, and product teams. The Media Buyer – Lead Generation Expert is expected to stay current with industry trends, testing new channels and formats to expand lead generation opportunities.
Qualifications

• Strong media planning and media strategy skills, with experience designing end-to-end campaigns for lead generation.
• Proficiency in media buying, including managing budgets, negotiating placements, and optimizing spends across multiple channels.
• Advanced analytical skills, with the ability to interpret campaign data, generate insights, and make data-driven decisions.
• Effective communication skills for collaborating with internal teams, external partners, and media vendors.
• Experience with digital advertising platforms (e.g., Meta Ads, Google Ads, programmatic tools) and performance marketing techniques.
• Familiarity with lead tracking, attribution, and marketing automation or CRM tools is preferred.
• Ability to work on-site in Qesm El Maadi, manage multiple campaigns simultaneously, and meet deadlines in a fast-paced environment.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in technology, utilities, or smart city solutions is an advantage.