Area Sales Manager- Security System

Job Summary:

The Area Sales Manager Security Systems is responsible for driving sales growth, developing strategic customer relationships, and expanding market presence for security solutions including CCTV, Access Control, Intrusion Detection, Physical Security and Integrated Security Solutions. The role involves leading a sales team, managing key accounts, and achieving revenue targets across industrial sectors covering Oil & Gas, Petrochemical & Mining Projects.

Key Responsibilities:

Sales & Business Development

Develop and execute sales strategies to achieve revenue and growth targets

Identify new business opportunities, projects, and key accounts

Manage end-to-end sales cycle: lead generation, proposals, negotiations, and closures

Build strong relationships with consultants, contractors, system integrators, and end users

Prepare and present technical and commercial proposals in coordination with engineering teams

Team Leadership & Management

Lead, train, motivate, and monitor sales executives and account managers

Set individual and team sales targets and KPIs

Conduct regular sales meetings, performance reviews, and forecasting

Market & Customer Management

Analyze market trends, competitors, and pricing strategies

Maintain strong customer relationships and ensure high levels of client satisfaction

Participate in industry events, exhibitions, and client meetings

Coordination & Reporting

Coordinate with pre-sales, engineering, and project teams for solution design and delivery

Ensure accurate updates, sales reports, and pipeline management

Support contract negotiation and ensure compliance with company policies

Qualifications & Skills

Education

Bachelor's degree in Engineering, Business Administration, or a related field

MBA or Sales Management certification is an advantage

Experience

710 years of sales experience in security systems, ELV, or low-current systems

Proven experience in B2B/project-based sales and team leadership

Skills

Strong negotiation, presentation, and communication skills

Good understanding of security system technologies and solutions

Ability to read technical drawings and specifications

Proficient in CRM tools and MS Office

Strong analytical and strategic thinking abilities

Key Competencies

Results-driven and target-oriented

Leadership and team management

Customer-focused approach

Excellent problem-solving skills

Ability to work under pressure and meet deadlines