B2C sales lead (schools)

Company Description Farid Academy is a purpose-driven EdTech platform focused on character development, wellbeing, and life skills education for children and youth aged 3–18 across Egypt and Saudi Arabia. The organization designs structured programs grounded in modern educational practices, positive psychology, and skills-based learning, delivering measurable impact for learners and institutions. Farid Academy collaborates with schools, governmental and non-profit organizations, corporates, and families to provide holistic development solutions. Its offerings include student programs, professional learning pathways for educators, and scalable, flexible tools that support daily practice in educational settings. The mission is to help raise an emotionally balanced, values-driven generation equipped with essential human skills for an evolving world.
Role Description This is a full-time, on-site B2C Sales Lead (Schools) role based in Cairo, Egypt. The B2C Sales Lead will be responsible for identifying, approaching, and closing sales opportunities with schools and educational institutions, focusing on Farid Academy's character development and wellbeing programs. Day-to-day tasks include building and managing a pipeline of school leads, conducting meetings and presentations, negotiating agreements, and ensuring smooth onboarding of new partner schools. The role involves maintaining strong relationships with school decision-makers, providing ongoing support, and gathering feedback to inform product and program improvements. The B2C Sales Lead will also collaborate with internal teams on marketing campaigns, sales reporting, and training activities to drive growth in the schools segment.
Qualifications

• Candidates should possess strong Communication and Customer Service skills to build trust, handle inquiries, and support school partners effectively.
• Candidates should possess proven Sales skills, including lead generation, negotiation, and closing, preferably within the education or EdTech sector.
• Candidates should possess Sales Management skills to plan targets, manage pipelines, and report on performance with clarity and accuracy.
• Candidates should possess Training experience to deliver product demonstrations, orientations, and basic workshops for school staff and stakeholders.
• Additional beneficial qualifications include experience selling to schools or educational institutions, proficiency in CRM tools, strong organizational and time-management abilities, and fluency in English and Arabic.
• A bachelor's degree in Business, Marketing, Education, or a related field is preferred, along with a demonstrated interest in education, wellbeing, or youth development.