Brand Manager

Company Description

Smart Step Forward Consulting specializes in providing bespoke recruitment, HR services, business setup support, and Golden Visa guidance. Our mission is to empower businesses by connecting them with top talent, simplifying HR operations, and ensuring a smooth business setup process. With expertise across various industries, we foster a thriving workplace culture and assist in navigating complex processes such as legal compliance and global mobility. Our tailored solutions are designed to support startups and established companies in achieving sustainable growth.

The leading stock-market company in Jeddah, KSA is looking for a results-driven Saudi National Brand Manager with a strong F&B background to lead brand strategy, drive growth, and strengthen market presence. The role involves managing brand portfolios, pricing, campaigns, and budgets while driving market share and brand equity.

Strategy & Portfolio

• Define and execute brand strategy, positioning, pricing, and expansion plans to achieve financial targets.
• Lead category/brand portfolio across value proposition, channels, and geographic coverage to maximize reach.

Team & Budget Management

• Manage and guide the category/brand team, ensuring efficient execution and compliance.
• Prepare, control, and monitor brand budgets to meet revenue, margin, and contribution targets.

Brand & Marketing Management

• Develop brand identity, guidelines, and campaigns to drive brand equity, market share, and penetration.
• Lead marketing, promotional, and communication activities ensuring consistency and impact.

Communication & Agencies

• Oversee marketing materials and channel selection to maximize reach and competitiveness.
• Build and manage relationships with agencies and external partners.

Market Research & Business Performance

• Lead consumer insights, market research, and competitive analysis to identify growth opportunities.
• Review performance, forecast results, and recommend corrective or investment actions.

Revenue & Portfolio Optimization

• Lead promotions, pricing, and mix strategies to ensure competitive positioning and profitability.
• Optimize portfolio lifecycle to drive simplification and margins.

New Product Development

• Lead NPD from idea to launch, ensuring cost, pricing, margin, and execution alignment.

Cross-Functional & Digital

• Collaborate with sales, product, and digital teams to ensure brand consistency.
• Manage digital marketing, online presence, SEO, and social media to maximize ROI.

Governance

• Contribute to marketing policies, systems, and processes to ensure operational consistency.

Only those who meet the above listed criterion will be shortlisted and contacted.

Interested and qualified candidates can send their CVs to [Confidential Information]