About the Company
Stellantis is a leading global automaker and mobility provider that offers clean, connected, affordable and safe mobility solutions. Our Company's strength lies in the breadth of our iconic brand portfolio, the diversity and passion of our people, and our deep roots in the communities in which we operate. Our ambitious electrification and software strategies and the creation of an innovative ecosystem of strategic, game-changing partnerships are driving our transformation to a sustainable mobility tech company.
The driving force behind us is the diverse and talented group of men and women around the world who bring their passion and experience to their work every day. And while we are a truly global organization, we remain deeply rooted in the communities in which we operate and where our colleagues live and work.
With industrial operations in nearly 30 countries, Stellantis could consistently exceed the evolving needs and expectations of consumers in more than 130 markets, while creating superior value for all stakeholders.
Powered by our diversity, we lead the way world moves:
We Are Customer Centric: We hold ourselves accountable, understand current and anticipate future needs, listen, learn constantly, have an ownership mindset.
We Win Together: We demand the best of ourselves, are passionate about performance, are a meritocracy, collaborate through respect, trust and openness, build each other up.
We Are Agile and Innovative: We are adaptable, are resilient, have the courage to be disruptive, focus on speed & efficiency, drive simplicity.
We Care for The Future: We embrace a vision, are accountable for the wellbeing & motivation of our teams, take action to make a better future, build sustainability inside and out, always act with integrity
Job Summary
Reporting to the US, Italian Brands Director with matrix reporting to headquarters, the Brand Manager will work closely with the Sales & Marketing teams to maximize sales volume and profitability through brand/product management, including positioning and price strategy across all Brands. Key responsibility of this position is to target and maintain a profitable defined segment share as well as develop and implement positioning strategies to fully leverage segments potential in the Middle East markets.
Key Responsibilities
- Establish sales targets by model and by market by defining together with Sales team the incentives needed to achieve commercial objectives.
- Liaise with headquarters to ensure regional compliance and requirements are communicated on timely basis.
- Preparation of market share analysis, brand presentations to key internal and external stakeholders, and reports for periodic review and annual planning.
- Conduct special analysis of new model sales and volume opportunities.
- Ensure product quality is in line with GSO / SASO standards.
- Evaluate all sales proposals submitted by Distributors & Sales Team, assess financial viability and commercial benefit, and provide counterproposals where required.
- Evaluate distributor Carflow submission and ensure appropriate inventory by Carline & market to maximize the commercial and financial performance of the brand in line with agreed targets.
- Establish Go-To-Market Strategy, including but not limited to, positioning versus competition, proposed pricing by market, volume potential, and profitability by grade and liaise alongside Global / Regional Brand teams to achieve necessary approvals and profitability alignment.
- Align with markets on business plan volume by carline, incentives required, and Market share / segment share targets to achieve Brand Targets and Objectives.
- Ensure the right product configuration and product availability in the markets, identify and develop product opportunities to grow the business and to fully exploit segment potential in the various ME markets.
- Evaluate key performance indicators of the region brand product files, regional price/ profit files by market and by model and develop & recommend retail/tactical incentives in view of the competitive activities to enhance sales performance and stock turnover.
- Provide commercial parameters for future product programs to product planning ensuring future products meet specific market requirements for all 7 unique Middle East markets.
- Ensure Brand marketing communication strategy is aligned with market requirements and company objectives.
- Together with headquarters and Middle East Marketing Teams, responsible for annual/quarterly Marketing Plans for the Middle East.
- Manage all regional Advertising Programs, activities and budget with the agencies of record and optimize marketing investment among the Brands.
- Analyze Lead Generation Data and provide recommendations to enhance funnel performance.
- Manage the P&L of each respective Brand, optimizing spend and profit to achieve Commercial & Financial Targets.
Requirements
Technical Skills
- University Degree in Business Management/Sales & Marketing (Master's Degree preferred)
- Minimum of 7 years experience working in automotive industry
- Excellent knowledge of Microsoft Excel, PowerPoint and Word
- Language: English, Arabic (Advantage)
Soft Skills
- Excellent analytical and financial skills with the ability to use data to build a compelling business case
- Ability to study, analyse and interpret complex activities and/or information in order to improve new practices or develop new approaches.
- Strong decision-making skills with an eye for strategic enhancement of the business.
- Excellent communication and facilitation skills to understand and address issues across multiple disciplines
- Advanced project management skills and ability to handle multiple tasks and manage deadlines
- Strong business acumen and proven leadership abilities engaging with individuals at all levels and across various regions of the organization.
- Professional demeanour and behaviour combined with a proactive and driven approach
At Stellantis, we assess candidates based on qualifications, merit, and business needs.
We welcome applications from people of all age groups, ethnicity, nationality, religion, and disability. Diverse teams will allow us to better meet the evolving needs of our customers and care for our future.
