Role Overview
You will own the full business development cycle for Crypto Expo from identifying potential sponsors and partners, to pitching, closing deals, and maintaining key accounts across the global crypto and fintech ecosystem. This is a commercial role with clear revenue targets and strong exposure to C-level decision makers at exchanges, brokers, and Web3 companies.
Key Responsibilities:
New Business & Sponsorship Sales:
- Identify, research, and build a strong pipeline of potential sponsors, exhibitors, and partners (crypto exchanges, Venture Capital, Layer1/Layer2 chain, Web3 projects, liquidity providers, payment companies, tech vendors, etc.).
- Conduct outbound outreach (email, LinkedIn, calls, video meetings, Inperson meeting) to decision makers globally.
- Present and pitch sponsorship packages, exhibition booths, speaking slots, side events, and other commercial opportunities.
Account Management & Upsell:
- Manage and grow relationships with existing clients across multiple event editions.
- Understand clients marketing and business objectives and propose tailored packages / add-ons (bigger booths, branding upgrades, speaking, side events, VIP programs, etc.).
- Ensure sponsors are well-prepared pre-event (branding, booth, speaking schedule) and supported on-site.
Market & Competitor Intelligence:
- Track trends in crypto, Web3, blockchain, Bitcoin, Mining and fintech to identify new segments and sponsor categories.
- Monitor competitor events and campaigns to refine our value proposition and pricing.
Sales Operations & Reporting:
- Maintain accurate contact, pipeline, and deal data in the CRM (ideally HubSpot).
- Prepare quotes, proposals, and contracts in coordination with the operations and finance teams.
- Report weekly on pipeline, forecast, achieved revenue, and key activities.
Event & Networking Participation:
- Attend our events and selected industry conferences to meet clients, generate leads, and strengthen relationships.
- Support on-site client servicing, introductions, VIP meetings, and networking sessions.
Requirements
- 25 years of experience in B2B sales / business development, preferably in: events & exhibitions media & advertising fintech / crypto / SaaS
- Strong hunter mentality with a track record of meeting or exceeding revenue targets.
- Comfortable selling to C-level / senior decision makers across different regions and cultures.
- Excellent communication and negotiation skills in English (spoken and written).
- Ability to manage multiple deals and follow-ups in parallel, with strong attention to detail.
- Confident using CRM tools and sales productivity tools (e.g., HubSpot, LinkedIn Sales Navigator, Telegram, Discord).
- Genuine interest in crypto, Web3, or financial markets and willingness to keep learning.
Preferred
- Experience selling sponsorships, exhibition space, or digital media.
- Existing network among crypto exchanges, Web3 projects, brokers, liquidity providers, or payment companies.
- Additional languages (e.g. Arabic, Chinese, Russian, Spanish) are a strong advantage. Previous experience in the MENA or emerging markets (Asia, LATAM, Africa).
What We Offer
- Competitive salary plus uncapped commission based on performance.
- Opportunity to work on high-growth, international events with global clients.
- Fast-moving, entrepreneurial environment with room for responsibility and advancement.
We value innovation, teamwork, and efficiency. If you're ready to take your career to the next level with a track record in event marketing and the financial sector, we invite you to be part of HQMena's Dubai team and drive the success of our global expos!
Job Type: Full-time
