Company Description Midas Furniture, established in 1993, is a leading home and office furniture retailer focused on offering affordable, high-quality furniture and accessories. The company has grown steadily and now operates 16 spacious showrooms across Kuwait, Jordan, Iraq, Qatar, Dubai, and Saudi Arabia, employing over 2,000 team members. Midas combines strong product selection with a robust corporate infrastructure to support long-term growth. A diverse workforce provides expertise in sales, engineering, interior design, labor, and logistics to uphold the brand's vision. Midas also delivers commercial tenders, comprehensive design-and-build solutions, and interior design consultation services.
Role Description This is a full-time, on-site Content Writer role based in Giza. The Content Writer will create clear, engaging copy for web pages, product descriptions, marketing campaigns, and promotional materials that reflect Midas Furniture's brand and offerings. Responsibilities include conducting research on furniture trends and customer needs, developing content aligned with marketing objectives, and ensuring all materials are accurate and consistent with brand guidelines. The role involves proofreading and revising content, collaborating with marketing, sales, and design teams to support campaigns and showroom initiatives, and optimizing content for readability and usability. The Content Writer will also maintain content calendars and contribute ideas to improve customer engagement and brand visibility.
Qualifications
- Candidates should possess strong Web Content Writing and general Writing skills, with the ability to produce clear, customer-focused copy for multiple channels.
- Candidates should possess Content Strategy skills, including planning, structuring, and aligning content with marketing goals and brand positioning.
- Candidates should possess solid Research skills to gather information on products, market trends, and customer preferences and translate insights into effective content.
- Candidates should possess careful Proofreading skills to ensure accuracy, consistency, and high-quality language in all published materials.
- Relevant qualifications such as a degree in Communications, Journalism, Marketing, Literature, or a related field are beneficial.
- Strong command of written English, attention to detail, and the ability to meet deadlines in a fast-paced retail environment are required.
- Experience creating content for retail, furniture, home décor, or related industries, and familiarity with basic SEO and digital marketing concepts, are advantageous.
- Ability to collaborate effectively with cross-functional teams, adapt to feedback, and work on-site in Giza is essential.
