Our client, a prominent hospitality group, encompassing five diverse and vibrant restaurants including two sports bars, is seeking a Creative Assistant. This role is pivotal in driving the creative and promotional efforts for our multiple brick-and-mortar locations. The ideal candidate will be versatile in graphic design (both print and digital), adept at managing social media platforms, knowledgeable in local SEO practices, and skilled in promoting events.
Key Responsibilities:
- Graphic Design: Develop and execute engaging graphic content for a variety of mediums, including digital platforms and print materials, that reflect the unique branding of each restaurant.
- Social Media Management: Oversee the social media presence for all locations, creating and posting content that resonates with our audience, drives engagement, and increases visibility.
- Local SEO Optimization: Implement local SEO strategies to enhance the online presence of each restaurant, ensuring they rank prominently in local search results.
- Event Promotion: Creatively promote events across different channels, crafting compelling marketing materials and utilizing digital platforms to maximize reach and attendance.
- Brand Consistency: Maintain a consistent brand image and voice across all marketing materials and platforms, tailored to each restaurant's unique identity.
- Collaboration and Reporting: Work closely with the marketing team and restaurant managers, providing regular updates on the effectiveness of marketing and promotional efforts.
Qualifications:
- Proven experience in graphic design, with a portfolio showcasing both digital and print work.
- Strong understanding of social media management and content creation.
- Knowledge and experience in local SEO tactics.
- Experience in marketing and promoting events, preferably within the hospitality or restaurant industry.
- Excellent communication skills, with the ability to collaborate effectively across multiple teams.
- Creative thinker with strong attention to detail and the ability to manage multiple projects simultaneously.