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Key Responsibilities:
Write engaging ad copy for campaigns, social media, and brand communications.
Develop compelling scripts and storylines for videos, Reels, and branded films.
Create content that connects emotionally while aligning with marketing goals and brand strategy.
Maintain a consistent tone of voice across all communication channels. Work closely with designers, art directors, and production teams to bring creative ideas to life.
Participate in brainstorming sessions and ideation meetings with the Creative and Marketing teams.
Contribute to building holistic campaign concepts not just writing but helping shape the idea. Translate brand insights and strategies into relatable and impactful creative messages.
Ensure every piece of content reflects the brand identity, values, and positioning.
Review content performance insights (engagement, reach, CTR) to refine and optimize messaging.
Collaborate with production teams during shoots and editing sessions to ensure the written concept is executed effectively.
Offer creative input throughout the production process when needed.
Qualifications:
25 years of experience in copywriting or creative roles (agency experience preferred).
Strong portfolio demonstrating storytelling, creativity, and versatility.
Excellent command of both English and Arabic (fluent writing and editing).
Strong understanding of branding, marketing strategy, and digital storytelling.
Curious, passionate, and thrives in a collaborative, idea-driven environment.
If you meet the above requirements and are looking for a challenging and rewarding opportunity to join our team, please submit your resume to ([Confidential Information]) and mention the job title in the subject.
Job ID: 133667817