CVM & Insights Senior Specialist
Location: Riyadh, Saudi Arabia (On-site)
Job Summary:
We are looking for a skilled CVM & Insights Senior Specialist to join our dynamic team at Red Bull MOBILE. In this role, you will be responsible for creating and managing Customer Value Management (CVM) campaigns, analyzing customer behavior, and executing retention, churn management, and cross-sell strategies. You will monitor churn processes, identify trends, and create actionable insights to support business growth and customer satisfaction.
Key Responsibilities:
CVM Campaigns:
- Develop and execute BTL campaigns to enhance customer revenue, retention, and lifetime value.
- Create strategies for customer base management, focusing on revenue enhancement, retention, and churn control.
- Ensure smooth execution of Prepaid/Postpaid campaigns across teams, monitoring daily performance trends.
- Build statistical models to identify micro-segments and predict customer behavior such as recharge, subscription, and churn propensity.
- Create and manage dashboards to monitor campaign performance and key customer metrics.
Analytical Insights:
- Provide daily, weekly, and monthly reporting of KPIs to management and stakeholders.
- Develop and implement new reporting systems to resolve business challenges and improve decision-making.
- Create and test analytical models to deepen understanding of customer behavior and test business hypotheses.
- Present actionable insights and trackable KPIs that support the objectives of all relevant departments.
Requirements:
Educational Qualifications:
- Bachelor's degree in Marketing, Economics, Business, or a related field.
Experience:
- 3-5 years of experience in marketing, ideally within the telecom industry, with at least 1 year in a similar role.
Core Skills:
- Strong expertise in customer experience, churn retention, and campaign management.
- Analytical thinking with problem-solving capabilities.
- Proficiency in data analysis and dashboard creation.
- Strong commercial acumen with leadership, P&L management, and budgeting experience.
Communication Skills:
- Excellent communication and storytelling abilities to present data insights effectively.
Personal Competencies:
- High attention to detail with strong organizational skills.
- Ability to collaborate across teams and proactively solve problems.
Additional Requirements:
- Proficiency in Microsoft Office tools (Excel, PowerPoint, Word).
- Proficiency in English is essential.
Why Join Us
- Be part of a world-renowned brand, bringing innovation to the telecom industry.
- Work in a fast-paced, dynamic environment with opportunities to grow and develop your career.
- Contribute to impactful projects that shape the future of customer engagement at Red Bull MOBILE.
Interested candidates are encouraged to apply today! Let's create exceptional customer experiences together.
#CVM #Marketing #Insights #Telecom #RedBullMobile #CustomerExperience #Retention #CareerOpportunity
