Digital Marketing Executive - Real Estate

Job Title: Digital Marketing Executive Real Estate

Location: Dubai, UAE

Experience Required: Minimum 2 years in Real Estate Marketing (UAE)

LOOKING FOR IMMEDIATE JOINER

About the Role

We are looking for a Digital Marketing Executive with proven experience in Dubai's real estate market. The ideal candidate will have strong expertise in lead generation and a solid track record in managing ad accounts, social media, and integrations across platforms.

Key Responsibilities

- Manage and optimize Google Ads, Meta Ads, and other social media ad accounts for lead generation

- Handle social media accounts including content posting, engagement, and reporting

- Update and maintain the company website (listings, content, tracking codes)

- Set up and manage ad account integrations, CRM integrations, and tracking codes

- Generate and analyze campaign performance reports to improve ROI

- Coordinate with internal teams to align marketing activities with business goals

- Ensure all digital campaigns comply with platform policies and company guidelines

Requirements:

- Minimum 2 years real estate marketing experience in Dubai

- Strong knowledge of Google Ads, Meta Ads, TikTok, Snapchat, and LinkedIn Ads

- Hands-on experience with CRM tools (Zoho or similar) and tracking systems (Pixels, GTM, Analytics)

- Ability to update and manage websites (WordPress or similar CMS)

- Strong understanding of lead generation funnels in the Dubai real estate market

- Proficiency in creating campaign reports and insights

- Excellent communication and organizational skills

Preferred Skills:

- SEO & SEM best practices for organic growth

- Content creation and copywriting for ads, social posts, and landing pages

- Strong knowledge of Google Analytics 4 (GA4), Tag Manager, and conversion tracking

- Familiarity with email marketing platforms (Mailchimp, Zoho Campaigns, HubSpot, etc.)

- Basic graphic design and video editing skills (Canva, Photoshop, Premiere Pro)

- A/B testing and campaign optimization experience

- Knowledge of retargeting and remarketing strategies

- Understanding of marketing automation and lead nurturing workflows

- Ability to manage multiple ad budgets efficiently across platforms

- Strong data analysis and reporting skills with focus on ROI and CPL

- Experience with influencer collaborations or partnership campaigns

- Knowledge of emerging platforms and trends (TikTok, Snapchat, Threads)

- Strong project management skills to coordinate campaigns with creative team.