Job Description
Develop and implement comprehensive digital marketing strategies aligned with company objectives.
Manage and optimize digital advertising campaigns, including PPC, display, and social media advertising.
Oversee content marketing efforts, including blog posts, email marketing, and social media content.
Collaborate with the marketing team to ensure brand consistency across all digital channels.
Conduct in-depth market research and competitor analysis to identify opportunities.
Manage and analyze key performance metrics, providing insights and recommendations.
Stay up-to-date with digital marketing trends, emerging technologies, and industry best practices.
Lead and mentor the team.
Collaborate with external agencies and vendors as needed.
Drive lead generation and customer acquisition efforts through digital channels.