Digital Marketing Manager

The client is a Global Software Company which is one of the Top 5 Software Giants in the world are hiring for a versatile Marketer who can localize APAC Marketing Programs and run Social/Influencer programs to support awareness campaigns/ demand generation and growth for the APAC region with a focus on the ANZ market.

Responsibilities:

• Content Creation- driving user generated content in the social space, Influencer marketing
• Managing influencer programs to create user-generated content
• Campaign Management - localizing global content, creating new campaigns with agencies
• Collaborating with various teams to adapt and create localized assets, optimizing campaign performance
• Driving awareness through campaigns mainly Social
• Partnering with agencies for content creation and distribution
• Additionally, the role involves enhancing web content quality and increasing conversion rates for online users.

Requirements:

• 5+ years of hands-on digital marketing experience, proficiency in social-first programs and deep knowledge of ANZ and APAC markets
• Previous experience working in or partnering with Media and Creative agencies
• Content Production and experience driving User Generated Content
• Relevant bachelor's degree in fields like Communications, Marketing, or Business.
• Bilingual fluency in English and Mandarin
• Content production experience, expertise in online advertising and media, familiarity with Google Analytics or Adobe Analytics
• Experience in online demand generation campaigns