Digital Marketing Specialist

Description:

We are seeking a Digital Marketing Specialist with proven experience in the construction or engineering sector to strengthen our brand presence and drive digital growth.

Key Responsibilities:

• Develop and execute digital marketing strategies aligned with company branding
• Enhance brand visibility across digital platforms
• Create, manage, and optimize content for websites, social media, and marketing campaigns
• Plan and implement SEO strategies to improve search rankings and organic traffic
• Ensure consistent brand messaging across all digital channels
• Track performance, analytics, and campaign effectiveness

Requirements:

• 5+ years of experience in digital marketing, preferably within the construction/engineering industry
• Strong expertise in branding, SEO, and content creation
• Experience managing websites, social media platforms, and digital campaigns
• Proficiency with digital marketing tools, analytics, and SEO best practices
• Must be locally available in Qatar

About the Company

Al Ali Engineering Co. W.L.L. is a well-established Qatari construction and design-build company, headquartered in Doha and operating since 1989. The company delivers a diverse portfolio of projects across commercial and residential buildings, infrastructure and roads, heritage restoration, interior fit-outs, and landscaping. With a strong commitment to quality, reliability, and customer-centric project delivery, Al Ali Engineering has built a solid reputation in Qatar's construction industry.