Gulf Payments Company is looking for a Digital Marketing Specialist (Freelance) working approximately 68 hours per week to support the execution and optimization of digital marketing initiatives across multiple channels. This role is ideal for a hands-on, detail-oriented professional with strong experience in social media, search, email marketing, analytics, and performance optimization.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across social media, search, display, email, and other digital channels
- Optimize digital content and campaigns to ensure alignment with marketing objectives
- Monitor and analyze key performance metrics such as engagement, CTR, conversions, and cost efficiency
- Prepare regular performance reports and dashboards with insights and recommendations
- Support SEO and SEM activities, including keyword performance, campaign optimization, and A/B testing
- Review digital content, visuals, and short-form videos to ensure quality and brand alignment
- Monitor online presence and audience sentiment to support reputation management.
Requirements
- Bachelor's degree in Marketing, Communications, Business, Digital Media, or related field
- Minimum 3 years of hands-on experience in digital marketing, especially across LinkedIn, search, and email campaigns
- Strong experience in Sprout Social and LinkedIn for publishing, community management, and reporting
- Good knowledge of SEO / SEM, campaign analytics, and optimization
- Strong analytical, communication, and reporting skills
- Relevant digital marketing certifications are an advantage.
Method of Work
This is a remote freelance role on an hourly basis, based on actual hours worked and tasks assigned.
If you are a results-driven digital marketing professional looking for a flexible freelance opportunity, we encourage you to apply. The target workload is approximately 68 hours per week.