Digital Marketing Specialist

Company Description

SRACO Human Resources Company, founded in 2016, specializes in providing trained and qualified manpower across commercial, industrial, and domestic labor sectors in Saudi Arabia. Leveraging decades of expertise from its parent company SRACO, known for excellence in construction, engineering consultancy, and building maintenance, SRACO HR strives to meet diverse client needs. The company is committed to customer satisfaction, building trust, transparency, and delivering exceptional services. Serving businesses, individuals, and the medical sector, SRACO aims to be the leading manpower service provider in Saudi Arabia.

Role Description

This is a full-time, on-site role located in Al Khobar for a Digital Marketing Specialist. The role involves developing and executing digital marketing strategies, managing social media platforms, analyzing web traffic data using analytics tools, and optimizing online marketing campaigns. The specialist will collaborate cross-functionally to create impactful digital content while ensuring alignment with company objectives.

Qualifications

• Proficiency in Digital Marketing and Online Marketing strategies and practices
• Experience in Social Media Marketing and managing multi-platform campaigns
• Knowledge of Web Analytics to track and evaluate digital campaign performance
• Strong Communication skills with the ability to collaborate and present ideas effectively
• Tech-savvy with an understanding of current marketing tools and best practices
• Bachelor's degree in Marketing, Business Administration, or a related field
• Prior experience in a similar role or agency background is a plus.
• Proficiency in tools such as Google Analytics, SEO tools, and marketing platforms