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Intern, Market Research Insight

Intern, Market Research Insight

The Coca-Cola Company
Fresher
Not Disclosed

This job is no longer accepting applications

Job Description

The Market Research Intern will support the Insights & Strategy team in gathering, analyzing, and interpreting consumer and market data to help drive business decisions across Coca‑Cola brands. This internship offers hands-on experience in market research, data analysis, consumer insights, and business strategy within a global FMCG environment.

What You'll Do For Us

  • Assist in planning and executing consumer and market research projects.
  • Collect, organize, and analyze quantitative and qualitative data, turning data into insights that drive business forward.
  • Support the preparation of reports, presentations, factsheets and insight summaries for internal stakeholders.
  • Monitor market trends, competitor activity, and consumer behavior.
  • Help manage surveys, focus groups, and research fieldwork preparation and coordination.
  • Work closely with marketing, commercial, and brand teams to support business objectives and finalize research brief
  • Maintain research quality to ensure data accuracy and confidentiality.
  • Contribute ideas and recommendations based on research findings.

Qualification & Requirements

  • Bachelor's degree in marketing, Business Administration, Economics, Statistics, Psychology, or a related field
  • Experience in Market research field is a plus.
  • Strong analytical skills, critical thinking and problem-solving skills.
  • Proficiency in Microsoft word, Microsoft Excel and PowerPoint; familiarity with data visualization tools is a plus.
  • Ability to collect, interpret, and present data clearly; comfortable with data mining
  • Good understanding of market research techniques and consumer behavior. Familiarity with surveys, questionnaires, or focus group coordination is a plus
  • Interest in consumer behavior, market trends, and brand strategy.
  • Attention to detail and accuracy in handling research data, observant,
  • Excellent written and verbal communication skills, comfortable in storytelling, and very good listener
  • Ability to work independently and collaboratively within a team in a fast-paced environment, fast learner
  • Time management and organizational skills and ability to manage multiple tasks.
  • Should be able to commit for 1 year

Key Skills & Competencies

  • Market research methodologies: Qualitative research, quantitative research
  • Consumer and shopper insights
  • Data analysis and interpretation
  • Strategic thinking, critical thinking
  • Communication and presentation skills
  • Reporting and visualization tools, data mining, data analysis
  • Business and commercial awareness

What We Can Do For You

  • Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
  • Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.

More Info

Job Type:
Industry:
Employment Type:

Key Skills

Reporting and visualization tools

Market research methodologies

Consumer and shopper insights

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